How Creating Pictures with Wordle Makes Content More Consumable

Mediation_wordle

this is what the content of this blog looks like when it's pushed thru Jonathan Feinberg's Wordle application.  Wordle is a digital toy which generates word clouds based on any string of text you put into it; words that appear more frequently have greater prominence.

not only do the images look great, they also demonstrate the usefulness of a visual image in absorbing information.  our brains are much better at consuming and processing visual information than text…  a glimpse of the above immediately conveys the content and most pertinent themes of the musings on my blog than any scan of the text would.

this could be a great way for companies, brands and even government to convey in a glimpse long bodies of text – for example company reports or even white papers…  not as a replacement for the publication of those documents (!) but as an interesting and compelling way to introduce someone to the content and themes before they start reading the document proper…

3 responses to “How Creating Pictures with Wordle Makes Content More Consumable

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